
Thanks for coming by, you're looking at the
all new Artefacture!
After four years since our venture debuted, we felt it was a good time to not only update our look, but to strongly position ourselves as what we are: A graphic art studio and progressive streetwear label. Sound good?
And we're quite pleased to announce the release of
our new mid-summer '09 t-shirt line, which I'm sure you've taken a peek at already. The six new graphic tees are printed on Artefacture’s new “E+ ” t-shirts.
The E+ t-shirts are silky-soft, high-quality shirts made in the USA from sustainably produced global organic textile standard Indian cotton. I love all these new designs - especially
Geomatiks C and
Yesman - how about you?
My brother and cofounder/designer Andreu Osika says, “This new line continues to reflect Artefacture’s bold yet refined graphic aesthetic. This positive step, in addition to our polished makeover, puts us on strong footing to grow and differentiate ourselves.”
“We’ll use this momentum to eventually expand our offering to include additional apparel items for both men and women,” he added when we discussed the relaunch.
The new logo reflects the progressive/forward-thinking aspect of the brand. And once the conceptual art is appreciated, factoring in the "green" component and using high-quality materials are definitely a part of it.
As for the site, we feel that using black conveys a sophistication and elegance that also creates a nice contrast with the color-infused products.
Speaking of the site, please check out the pages, the summer collection, and send me a note (chris@artefacture.com) with any feedback or site bugs, and thanks for all your support!
Labels: design, graphic, logo, new line, shirts, summer, website